Your domain name is the center of your Internet identity. So what type of things should you take into consideration when choosing the name that will represent you on the Web? Here are 8 quick tips you want to take into consideration:
1. Keep it short
Although you can now register a name with up to 63 characters, you have to keep in mind that people need to be able to remember it, and easily type it into their browser. Try to register the shortest name that your customers and visitors will associate with your Website. The general rule of thumb is, keep it under ten characters if possible. (Not including the suffix.)
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Some good suggestions before you purchase a web domain name for your business or personal website:
Potential for legal conflict: Be aware of trademarks and copyrights belonging to other entities. While a URL like www.amazonbooks.com might be accurate to your bookstore in Amazon, Canada, it’s also an issue with an existing business. Use the search engines to research the keywords contained in your URL. If something comes up that seems like a conflict, it most likely is.
Site age (if a used URL): Run the URL through The Wayback Machine. Make sure there aren’t any previous associations with pornography, hate or violence. If there are, avoid the domain.
Keyword research: Does the domain use popular and focused keywords? Make sure the domain and its associated URLs will be conducive to search engine visibility. Check it on tools like Overture Keyword Selector, Google Suggest, WordTracker, and Keyword Discovery. Link.
Visitors might get confused and enter the wrong URL when using hyphens in domain names because. But some domain name experts claim that the potential for search engine success makes the hyphens worth the risk.
The need (or not) for hyphens in your domain name depends on your individual website and your competition online.
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Why do people spend a redicoulus amount of money on something as silly as the right to use a certain address on the internet? Think of it as real estate. Buy and sell later.
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There are various domain names available to choose from such as .com, .info .us and even .us.com. It can be very confusing for a first time website owner even without the worry of choosing a domain registrar to purchase from. Each of these domain names stands for an area your website should fit into.
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Expired domains are web site addresses that have been registered and the owner has failed to pay to keep the domain registration. What happens a lot of the time is people register a domain name, or purchase it for a year, they develop a web site and advertise it, to get targeted traffic. But for whatever reason, the domain owner failed to or decided not to extend it when it’s due for renewal.
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The international governing body which oversees domain name registration, Internet Corporation for Assigned Names and Numbers (ICANN) adopted ‘consensus policies’ regarding the accuracy of WHOIS domain name data which could result in domain owners losing their domains.
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Since every website needs a domain name, following are the top ten most common mistakes made by online business owners:
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Submitting your site to as many search engines as possible is a good way to promote your business, but let’s take it a step further. Search engines scroll through your site looking for and totaling up specific key words. When people are looking in one of the search engines, it will ask them for the “key words” that they want the engine to search for. This is where it gets good! The search engines list each business according to the percentage of times a site has those key words. BUT!! If you submit your site 10 times you will not appear 10 times, you will still only appear once. Why? Simply because the many search engines file your page content within one domain name …
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Your domain name is the center of your Internet identity. So what type of things should you take into consideration when choosing the name that will represent you on the Web? Here are a few quick tips you want to take into consideration:
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Computers on the Internet identify websites through a unique number called an IP. An example would be 123.45.67.8. An IP is like a Toll Free number. But instead of an IP, you have a domain name, yourdomain.com. The computers connected to the internet are configured to recognize that every time you search for the site yourdomain.com, you really want the IP and will direct you to this site. The domain name generally consists of two parts. In yourdomain.com, the .com is called the top level domain. Other top level domains are .com, .net, .edu, .org . ‘Yourdomain’ is the unique name or second level domain.
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There are many different ways to research domain names and to find inspiration for new domain names to register. The way you research domain names will be determined to a large extent by the intended use for the domain name. Learn how to choose the right domain name.
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